Send Senior Citizens Love NonProfit

01 — Project details

I founded Send Senior Citizens Love from the ground up, transforming it from a local initiative into a nationally recognized nonprofit. Through strategic marketing, I built a strong brand identity, social media presence, and engagement strategies that expanded our reach beyond East Tennessee. My efforts included event planning, sponsorship outreach, website development, e-commerce management, and social media growth, leading to increased donations, volunteer participation, and national recognition. By leveraging creative campaigns and community-driven storytelling, I successfully scaled the organization to serve thousands of seniors across the country.

02 — Creative process

I started with establishing a strategy, considering the client's current follower base and target audience. Then I created and scheduled all content based on that.